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Agribusiness & Markets

Stop Middlemen: Sell Direct to Markets in Kenya & Keep Profits

Susan Kandie

You’ve worked hard on your farm, your crafts, or your products. You check the supermarket price and see it’s triple what you were paid. Where did that money go? Straight into a chain of middlemen. In Kenya, from fresh produce to handmade goods, these brokers are slicing your margins thin. But it doesn’t have to … Read more

Categories Agribusiness & Markets

Struggling to Find Buyers for Your Crops in Kenya? Solutions Here

Susan Kandie

Your maize is drying in the store, your tomatoes are ripening fast, but your phone is silent. No calls from buyers. The panic is real. You’ve invested time, money, and hope, only to face the same old headache: struggling to find buyers for your crops in Kenya. You’re not alone. This article cuts straight to … Read more

Categories Agribusiness & Markets

Why Your Farm Produce Is Rejected at Kenyan Markets

Susan Kandie

You wake up at 4 am, load your fresh nduma and cabbages, and brave the matatu ride to Wakulima Market. But by 10 am, you’re packing unsold, wilting produce back home. Sound familiar? That sinking feeling when a buyer points at a tiny blemish and says “Hii si fresh” is a real pain. But it’s … Read more

Categories Agribusiness & Markets

Why Kenyan Farmers Lose Money After Harvest — And How to Fix It

Susan Kandie

You’ve sweated through the long rains, watched your crops flourish, and finally brought in the harvest. The hard part is over, right? Wrong. For too many Kenyan farmers, this is where the real loss begins. The money slips away between the shamba and the market, leaving you with little to show for your work. Why … Read more

Categories Agribusiness & Markets

Grow Your Agribusiness in Kenya with M-Pesa & AgriFintech

Susan Kandie

You’re at your shamba in Murang’a, your tomatoes are ready, but the broker’s price is a joke. You need to buy certified seeds before the long rains, but your capital is tied up. Sound familiar? For too long, Kenyan farmers have been stuck between low prices and high costs. But your smartphone is the key … Read more

Categories Agribusiness & Markets

How to Export Agricultural Products from Kenya: A Beginner’s Guide

Susan Kandie

You’ve seen the demand. Your WhatsApp is buzzing with potential buyers from Dubai asking for avocados, or a contact in Europe wants Kenyan macadamia nuts. But how do you actually move your produce from your farm in Murang’a or your supplier in Eldoret to a supermarket shelf abroad? The process seems locked behind complex paperwork … Read more

Categories Agribusiness & Markets

How to Form a Successful Farmers’ Cooperative in Kenya

Susan Kandie

You and your fellow farmers in your area are tired. Tired of middlemen offering peanuts for your milk, maize, or avocados. Tired of buying inputs at retail prices when you could get them cheaper together. The solution? A farmers’ cooperative. But how do you move from the idea at the local kibanda to a legally … Read more

Categories Agribusiness & Markets

How to Access Agribusiness Loans and Grants in Kenya

Susan Kandie

You’ve got the land, the plan, and the drive to grow your farming business. But that big idea—whether it’s a greenhouse in Kiserian, poultry in Kitengela, or avocado export from Murang’a—needs capital to start. Where do you find it without getting lost in endless paperwork or unrealistic terms? This guide cuts through the noise. We’re … Read more

Categories Agribusiness & Markets

How to Price Your Farm Produce for Max Profit in Kenya

Susan Kandie

Ever delivered a truckload of tomatoes to Wakulima Market, only to find everyone else sold theirs cheaper that morning? Or watched your neighbour’s kale fetch 50 bob more per bundle at your local kibanda, and wondered, “Nini kosa yangu?” You’re not alone. Pricing your mazao is one of the hardest parts of farming in Kenya. … Read more

Categories Agribusiness & Markets

Sell Farm Produce Online in Kenya: A Digital Guide

Susan Kandie

Are you tired of watching your cabbages wilt at the local market or getting lowballed by brokers? You’re not alone. Many Kenyan farmers are stuck with the old system, missing out on better prices and direct customers. But your phone can change that. This guide cuts the fluff and shows you how to use digital … Read more

Categories Agribusiness & Markets
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